Journal of Technology and Information Education 2025, 17(1):147-166 | DOI: 10.5507/jtie.2025.005

STRATEGIES FOR DIGITAL TRANSFORMATION OF UNIVERSITIES

Suat TEKER1, Dilek TEKER1, E.Basak TAVMAN2
1 Isik University, Department of Business, Turkiye.
2 Okan University, Department of Business, Turkiye.

This research aims to understand digital transformation processes and their implications for universities comprehensively. It explores the impact of digitalization on higher education, focusing on the current state of universities, their existing processes, and the steps necessary for effective digital transformation. The study presents a strategic roadmap for integrating and managing these transformative changes within institutional strategies by examining how digital transformation influences the vision of universities. This study reviews the literature to examine the impact of digital transformation strategies on higher education, particularly the integration of artificial intelligence (AI) in this field. The analysis shows that universities' role in society and the economy has evolved and is expected to undergo significant changes in the coming decade. Universities must adopt emerging business models to stand out in a competitive higher education landscape. These institutions need to adapt quickly to technological advancements to ensure their sustainability. The Covid-19 pandemic has dramatically accelerated the global adoption of technology. The main drivers of digital transformation in universities can be increased competitiveness, enhanced user experience, greater agility, and significantly reduced operational costs. A key priority should be exploring innovative approaches to establishing technology development centers through research to address the growing skills gap. Universities must support academics in advancing digital skills and developing creative teaching methods, promote digital literacy throughout academia, and encourage the adoption of digital learning platforms. Establishing clear policies to embrace the digital era in higher education is crucial. As universities compete globally for students, faculty, and funding, adopting and integrating new technologies is vital.

Keywords: Artificial intelligence, digital transformation, higher education, university 4.0, multimode universities.

Received: November 7, 2024; Revised: March 3, 2025; Accepted: November 7, 2024; Published: October 17, 2025  Show citation

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TEKER, S., TEKER, D., & Basak TAVMAN, E. (2025). STRATEGIES FOR DIGITAL TRANSFORMATION OF UNIVERSITIES. Journal of Technology and Information Education, 17(1), 147-166. doi: 10.5507/jtie.2025.005
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